5 Ways Video can help your online Real Estate Marketing

5 Ways Video can help your online Real Estate Marketing

This is 2016 and we are well beyond debating the importance of videos for a real estate agent to promote his/her business online. The internet is the arena of multimedia content and no amounts of walls of text will get you the leads you seek. Unless you give your prospective customers what they want to see, rest assured that someone else will see to it and reap the benefits. Video is no longer an option, you absolutely positively need it for your online marketing campaign. The more pertinent question is, how do you leverage it better to gain the interest of prospective home buyers out there?

5 Forces Against Real Estate Brokers

5 Forces Against Real Estate Brokers

One of the biggest threats to a real estate broker – new or established – is competition. Who is your competition? How are their actions in the marketplace going to affect your current bottom line and future planning? 

3 Reasons to Invest in LinkedIn Marketing

3 Reasons to Invest in LinkedIn Marketing

Software giant Microsoft made history when they acquired professional networking platform LinkedIn for $26.2 billion, one of the largest acquisitions for the company. The acquisition was perplexing for many, but Microsoft and LinkedIn seem a pretty good fit together, as the bulk of LinkedIn’s members form Microsoft’s primary customers. This tie-up gives MS access to an enormous amount of data and direct connections to the people they wish to transform into a long-term business.

Real Estate Scheduling Tips for Instagram and Linkedin

Real Estate Scheduling Tips for Instagram and Linkedin

An effective social media marketing strategy is one that’s organized, well-planned and which incorporates lots of informative content. Once you’ve polished your real estate website and hosted a significant amount of content, it’s time to schedule your social media posts around such resources and establish a plan of action for regular activity appropriate to each major social network.